The radio DJ is now the bookmakers favourite to take home the title of King of the Castle.
According to bookmakers Coral, the star is at 2/1 odds with Shane Richie just behind at 5/2, while Vernon Kay can be backed at 6/1.
“Jordan North has been very entertaining to watch over the opening few days of the series and is now the new favourite in the betting to win the show,” said Coral’s John Hill.
“The early signs suggest it could be a two-horse race this year between Jordan and Shane to be crowned King of the Jungle/Castle,” added Hill.
I’m A Celebrity… Get Me Out Of Here! returns tomorrow at 9pm on ITV.